Resume

Kat Johnson

Email: kathryn.n.johnson@gmail.com
Phone: 316-295-8253

I am a social media, marketing, and communications professional with a background in digital media, graphic design, brand management, and social media across multiple verticals. I'm passionate about communications, communities, and stories.

Kat Johnson

Work Experience

Freelance Graphics Designer/Digital Comm. Specialist

Self-Employed

September 2015 to Present

  • Creates brochures, postcards, business cards, portfolios, and marketing materials
  • Constructs and manages social media content plans, gathers and/or creates content and runs marketing campaigns on behalf of clients
  • Creates, updates and maintains various websites using the WordPress CMS
  • Creates graphics for web, social media, and print on demand

Coordinator of Social Media Platforms

FlightSafety International - Wichita, KS

June 2016 to January 2019

  • Manages all social media platforms for FlightSafety International: 2 Facebook company pages, a LinkedIn Company page, 3 LinkedIn Showcase pages, 1 Twitter feed, 2 Instagram accounts, 1 Youtube channel, and 1 Vimeo account
  • Manages editorial content calendar for the company and created yearly, monthly, weekly, and daily social media strategies
  • Continually sought to improve the quality of communications via social media
  • Monitors and responded to communications generated from all social media platforms
  • Advised on corporate policy and strategy related to digital communications, especially related to social media

Digital Media Specialist/Communications

Workforce Alliance of South Central Kansas - Wichita, KS

July 2011 to September 2015

  • Managed, generated content, updated and maintained the following websites: http://www.workforce-ks.com, http://reap-ks.org, and http://gethiredwichita.com
  • Created yearly, monthly, weekly, & daily content plans for multiple brand identities
  • Conducted in-depth research on workforce development subjects and developed quality content for use on all communications platforms
  • Designed and created new branding for the 2015 Annual Get Hired Job Fair; logo, ads, website, social media campaign resulting in a record-breaking attendance of both employers and job seekers
  • Increased social media efforts on all media by 300% during the first year and engagement by 92% through social media marketing campaigns
  • Designed all promotional materials for job fairs showcasing local and international business; matching their branding and design requirements
  • Spearheaded rebranding efforts for the Workforce Centers 2014 re-location project
  • Through social media efforts were able to provide local business customers the benefit of $66,400.00 worth of online advertising at no cost per job fair event
  • Monitored, analyzed and reported all social media and outreach activity for the organization
  • Managed video projects as need by the organization.

College Bookstore Manager C

Follett Higher Education - Oak Brook, IL

February 2008 to January 2011

  • Managed all aspects of the Westminster College Bookstore, Fulton, MO and the Southwestern College Bookstore, Winfield, KS
  • Developed a detailed marketing plan geared toward increasing sell-through traffic from current student and alumni customers
  • Updated store website weekly, ensuring that the latest inventory was available for immediate purchase

Co-owner/Professional Organizer

2b Organized, LLC. - Wichita, KS

April 2007 to February 2008

  • Evaluated, analyzed and modified a client environment to more effectively manage projects, time and space
  • Special emphasis on computing, email and file organization best practice
  • Coached clients on workflow analysis, time management strategies and productivity protocols

Engineering Technical Support Analyst I & II

The Boeing Company - Wichita, KS

August 1997 to April 2007

  • Developed, designed and maintained all intranet sites related to the B-52, VIPSAM and V-22 programs using Dreamweaver and Fireworks
  • Monitored project action items for 3 programs to ensure timely completion of milestones
  • Implemented all instances of the Program Information Management System (PIMS) for all military programs at the Wichita, KS facility; the purpose of this program was to facilitate a cross-functional team environment between Boeing personnel, vendor partners and air force customers

Skills

  • Social Media Management (7 years)
  • Social Media Marketing (7 years)
  • Graphic Design (7 years)
  • Program Management (10+ years)
  • Communications (7 years)
  • Web Design (7 years)
  • WordPress (7 years)
  • Brand Management (7 years)
  • Workforce Planning (4 years)
  • Retail Management (3 years)
  • Project Management (15 years)
  • Event Coordination/Meeting Management (20 years)
  • Organization/Productivity Skills
Social Media (Sprout Social, Buffer, Hootsuite)
InDesign
Photoshop
Illustrator
HTML/CSS
SEO

Education

Bachelors of Science in Computer Science

Grantham University - Kansas City, MO

Associates of Science in Computer Science

Grantham University - Kansas City, MO